Access to an experienced IP commercialisation professional acting as a "Business/IP Doctor" is crucial in supporting researchers and Knowledge Exchange (KE) professionals with informed decision-making and identifying appropriate pathways forward when they encounter uncertainties, challenges, or unfamiliar issues in their research or spinout projects. Much like a patient consults a doctor when faced with an unknown illness, innovators often require expert guidance to diagnose problems, assess options, and determine the most effective course of action.

Researchers and innovators working within research-intensive institutions can typically seek advisory support from their Technology Transfer Offices (TTOs) or Research Support Offices (RSOs) to address questions or concerns relating to their projects. However, the quality and effectiveness of such advice can vary depending on the experience, expertise, and commercial judgement of the specific IP commercialisation professional providing the support.

In some situations, engaging an independent external consultant with specialist expertise in IP commercialisation may be a more effective option. An external advisor can provide an objective and unbiased assessment of the opportunity, helping to identify fundamental weaknesses, limitations, or risks that might otherwise be overlooked. This honest evaluation can enable researchers and innovators to gain a realistic understanding of their situation and develop a practical, evidence-based strategy for advancing their research, innovation, or spinout project.

IP2Impact Ltd offers ‘innovation expertise consultancy’ in the ONLINE mode under two scopes of engagement.
 

1. Transactional Support: An IN-and-OUT approach, for a limited scope of intervention, by an Innovation Consultant on a specific task, e.g. to diagnose ‘a specific problem/project’ on Commercial or Intellectual-Property related aspects and identify the possible solutions (through a 'confidential' online consultation with an IP/Business Expert via the Book Your 1hr Online Consultation on 'Business & IP' for an exploratory diagnosis/identification, or, seeking help of an independent IP/Business Expert on a real-world innovation/research project via the Commercialisation Support on An Innovation Project for facilitating achievement of some specific techno-commercial outcomes).

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1. Transformational Support: A Continued-Relationship approach of intervention, over a longer tenure, to aid the Innovators/Support-Professionals in achieving their broad strategic objectives, e.g. to mentor/coach the Senior Management of the startup company via hiring an independent IP/Business Expert (as Non-Exec Director via the NED Support To a Startup Company) or the Research Institution (as Innovation Advisor Consultant via the Innovation Advisor Support to Research & Innovation Committee of an Institution).